Kendall Jenner is the New Face of Adidas

You've seen her repping Calvin Klein, Marc Jacobs, and other high-profile brands, and now you'll catch Kendall Jenner serving as the face of Adidas.

She made the announcement via her Instagram page:

The move makes sense, as her brother-in-law Kanye West is also an ambassador for the company.

In fact, there was family tension when Kylie Jenner opted to ink a deal with Puma instead.

Kendall is also regularly seen rocking athleisure when she's out and about, so the new partnership seems to be a natural fit.

Lauren Levine is a freelance writer who has contributed to publications and websites including The Charlotte Observer, U.S. News & World Report, American Way magazine, The Huffington Post, Hello Giggles, Bustle, Thrillist, Thought Catalog, The Charlotte Observer, U.S. News & World Report, and others.