Why Those Sappy Holiday Movies Are Big Business
Why Those Sappy Holiday Movies Are Big Business
Ever wonder why people watch those sappy Christmas movies?
If you are a watcher of Hallmark, then you pretty much know the outline of the plot; a person leaves the big city at Christmas go back to the small town where they grew up to fall in love with their high school sweetheart just in time for the holidays.
In recent years, they have tweaked the plot, but the idea is still the same.
Here are four reasons why Christmas movies are big business and other networks are getting in on it too
1. They draw viewers and advertisers. Hallmark’s revenue for November and December 2021 was $147 million
2. Christmas movies are not expensive to produce and can be made quickly
3. TV executives are looking for places to showcase their talent. HGTV and Food Network are now getting into the Christmas movie business.
4. Netflix and other streamers are looking for ways to add paid subscribers. What better way than with Christmas movies
Why do you watch sappy, Christmas movies?
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