Struggling Ice Cream Shop Gets Life Changing $50,000 Grant

Giving back and recognizing others will only pay you back with great karma!

Howdy Homemade in Dallas, Texas, runs on one simple philosophy. Serve ice cream with a smile and treat others kindly.

The ice cream shop specifically hires employees with special needs, according to MSNBC TODAY.

Like the rest of our country, the ice cream shop has been struggling to make ends meet during the COVID-19 pandemic.

However, all of that would change last week during MSNBC's TODAY. Howdy Homemade was awarded a $50,000 grant so that it can continue its daily mission of serving smiles one cone at a time.

The grant was provided by CNBC's "The Profit" host Marcus Lemonis.

"I spend my whole career, my whole life, really helping businesses get to the next level and it’s clear to me that you guys are prepared to get to that next level," said Lemonis. "I would like to give you a $50,000 grant specifically used to hire more people to grow what you’re trying to do in the Dallas community."

Founder Tom Landis and employee Coleman Jones were absolutely speechless and humbled about the grant.

"We've had multiple times where you just stop and tear up because it's no longer our restaurant. It's truly the City of Dallas' restaurant," said Landis. "People are not supporting Howdy Homemade because of Tom Landis. They're supporting it because of Coleman and the others, and I think as more businesses start to realize that, the world will change."